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Master digital product planning from strategy to market positioning. A must-read for product managers aiming to align innovation with customer needs.
This book delivers a practical framework for digital product management, covering strategy, lifecycle planning, and market analysis. With real-world insights, Boon Kee Lee guides readers through aligning product vision with measurable opportunity and execution.
Master digital product planning from strategy to market positioning. A must-read for product managers aiming to align innovation with customer needs.
This book delivers a practical framework for digital product management, covering strategy, lifecycle planning, and market analysis. With real-world insights, Boon Kee Lee guides readers through aligning product vision with measurable opportunity and execution.
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