Victoria's Fleur Bourbon for men

Victoria’s Fleur Bourbon Body Mist for Men

1. Brand & Product Line

Brand: Victoria’s Fleur

Product Type: Fragrance Mist (Body Mist)

Variant: Bourbon – designed specifically For Men

2. Packaging & Design

Bottle Shape: Cylindrical transparent plastic bottle

Cap & Nozzle: Clear plastic cap with a metallic silver spray nozzle for fine mist application

Color Scheme: Gradient red to pink finish, symbolizing strength with a modern stylish touch

Typography:

Bold white letters for “BOURBON” – emphasizes masculinity and strength

Black text for “FOR MEN” – clarity of target audience

Elegant serif font for “Victoria’s Fleur” – adds a touch of sophistication

3. Size & Measurement

Net Volume: 236 ml (8.0 fl. oz.)

Convenient for regular daily use while being portable for travel or gym bags

4. Target Market

Primary Audience: Men seeking a light, refreshing alternative to heavy colognes

Lifestyle Fit: Ideal for casual wear, workdays, gym sessions, and outdoor activities

5. Product Functionality

Type of Fragrance: Mist – lighter than cologne, designed for frequent reapplication throughout the day

Ease of Use: Spray nozzle delivers even distribution on body and clothes

Experience: Provides a refreshing scent without being overpowering

6. Brand Positioning

Style & Identity: Positioned as a stylish yet affordable fragrance solution for men

Market Appeal: Combines masculine branding (Bourbon) with elegance (Victoria’s Fleur), balancing strength and refinement