This website uses cookies
This website uses cookies. For further information on how we use cookies you can read our Privacy and Cookie notice
HomeBooks, Movies and MusicArt & HumanitiesPolitics & HistoryHow to Win an Argument: An Ancient Guide to the Art of Persuasion (Ancient Wsdom for Modern Readers) by Marcus Tullius Cicero (Author),
/product/29/0828523/1.jpg?3157)
Share this product
Books How to Win an Argument: An Ancient Guide to the Art of Persuasion (Ancient Wsdom for Modern Readers) by Marcus Tullius Cicero (Author),
Brand: Books | Similar products from Books
KSh 1,245
In stock
+ shipping from KSh 90 to CBD - UON/Globe/Koja/River Road
0 out of 5
(No ratings available)Promotions
Delivery & Returns
Choose your location
Pickup Station
Delivery Fees KSh 90
Ready for pickup between 18 October and 22 October if you place your order within the next 21mins
Door Delivery
Delivery Fees KSh 200
Ready for delivery between 18 October and 22 October if you place your order within the next 21mins
Return Policy
Easy Return, Quick Refund.Details
Seller Information
QABETE ENTERPRISES
92%Seller Score
62 Followers
Seller Performance
Shipping speed: Excellent
Quality Score: Excellent
Customer Rating: Average
Product details
"How to Win an Argument: An Ancient Guide to the Art of Persuasion" by Marcus Tullius Cicero is a practical and timeless manual on rhetoric and persuasion, drawn from Cicero’s works as one of Rome’s greatest orators. The book outlines the classical "canons" of rhetoric, offering strategies to construct and present compelling arguments.
Key elements include:
Invention: Finding and developing the content of your argument using logical proofs (logos), emotional appeals (pathos), and ethical character (ethos).
Arrangement: Organizing the argument with a clear introduction, presentation of points, refutation of counterarguments, and a strong conclusion.
Style: Selecting precise and engaging language tailored to suit the audience and context, including the use of figures of speech.
Memory: Techniques to memorize speeches, including mnemonics, which were crucial for ancient orators.
Delivery: The art of effective verbal and physical presentation—voice modulation, gestures, facial expressions—to connect emotionally with the audience.
Specifications
Key Features
Cicero emphasizes the balance of logic, ethics, and emotion for persuasion and the importance of adapting style to audience and circumstances. The book also discusses the education and qualities of an ideal orator, underscoring the role of knowledge, practice, and ethical responsibility in winning arguments and influencing people.
What’s in the box
1 BOOK
Specifications
- SKU: BO086BM5FXDYCNAFAMZ
- GTIN Barcode: 09780691164335
- Weight (kg): 0.1
Customer Feedback
This product has no ratings yet.
Related results
Books about forexBooks on computersMorgan housel booksAdam grant booksPolitics is for powerBlueprint for a bookAnime coloring bookBook jewelry boxBlue and white booksColor by number booksBooks on finance and investingBooks on influencing peopleBooks with sound buttonsFirst words bookAngela duckworth booksAnatomy coloring booksNecklace with book charmPersuasion techniques bookColoring books for menTop books in politicsPolite wifi dell latitude 5420 i5 11gSticker books activity bookSuperhero kid books cartoon bookBook not niceBooks on cartBring it on bookBook of columnsBooks on meditationAnimal jam booksBook for electronic technologiesBook of vehicles for kidsColor analysis booksChris voss booksBest fitness booksBlack book tabsBook sizes for printingBooks jokes for kidsBooks on christian confessionBooks on color comicsBooks on product namingFish book for kidsFish books kidsFlash memory bookDisplay case for a bookNew releases booksMath for engineers booksMeasures of success bookMuseum books for kidsHome sales booksInch book case
/product/29/0828523/1.jpg?3157)
Books How to Win an Argument: An Ancient Guide to the Art of Persuasion (Ancient Wsdom for Modern Readers) by Marcus Tullius Cicero (Author),
KSh 1,245
Questions about this product?