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HomeBooks, Movies and MusicMotivational & Self-HelpSecrets of Power Negotiating for Salespeople by Roger Dawson (Author)
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KSh 1,236
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"Secrets of Power Negotiating for Salespeople" by Roger Dawson is a practical guide that equips salespeople with effective negotiating strategies and psychological insights to confidently close deals and maximize value. The book presents negotiation as a skill that can be mastered by learning and applying specific tactics or "gambits" that give the negotiator an upper hand.
Key strategies highlighted in the book include asking for more than you expect to get, never accepting the first offer, showing reluctance to make concessions, using the "good guy/bad guy" tactic, making the other party feel good about the deal, managing time pressure, and knowing when to walk away. Dawson stresses the importance of uncovering hidden information and leveraging it to gain advantage while aiming for win-win outcomes.
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Key Features
The book covers negotiation principles across diverse scenarios such as buying and selling cars or homes, salary negotiations, landlord discussions, and everyday personal and professional interactions. Its conversational style and actionable advice make it a favorite among sales professionals seeking to sharpen their negotiation skills and optimize deals.
What’s in the box
1 BOOK
Specifications
- SKU: BO086BM6C41JANAFAMZ
- GTIN Barcode: 09781564145000
- Weight (kg): 0.1
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Books Secrets of Power Negotiating for Salespeople by Roger Dawson (Author)
KSh 1,236
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