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Books Software as a Science: Unlock Limitless Recurring Revenue Without Losing Control by Dan Martell (Author), Matt Verlaque (Author), Johnny Page (Author)

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"Software as a Science: Unlock Limitless Recurring Revenue Without Losing Control," authored by Dan Martell along with Matt Verlaque, Johnny Page, and Marcel Petitpas, is a comprehensive guide aimed at SaaS (Software as a Service) founders seeking predictable and sustainable growth. The book focuses on identifying and overcoming the common growth barriers called "Growth Ceilings," which are inevitable in recurring revenue business models.

The core of the book lies in a data-driven framework that teaches SaaS entrepreneurs how to master three key levers—customer acquisition, retention, and expansion—using specific, actionable strategies. These include:

How to calculate and predict the next Growth Ceiling

Approaches for scaling marketing channels effectively

The Rocket Demo Builder™ framework, a proven method that has generated over a billion dollars in software sales

Techniques to activate and turn customers into enthusiastic advocates, leveraging Word-of-Mouth marketing

Innovative pricing strategies and playbooks to maximize revenue without losing customers

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Key Features

The book emphasizes a systematic, scientific approach to scaling SaaS companies, making complex growth strategies accessible and actionable. It also touches on leadership development for scaling entrepreneurs, reinforcing that scaling a SaaS business involves scaling oneself and the team effectively.

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1 BOOK

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  • SKU: BO086BM5OHVQONAFAMZ
  • GTIN Barcode: 09781961462304
  • Weight (kg): 0.1

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Books Software as a Science: Unlock Limitless Recurring Revenue Without Losing Control by Dan Martell (Author), Matt Verlaque (Author), Johnny Page (Author)

Books Software as a Science: Unlock Limitless Recurring Revenue Without Losing Control by Dan Martell (Author), Matt Verlaque (Author), Johnny Page (Author)

KSh 1,499
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