HomeBooks, Movies and MusicStrategic Management: A Competitive Advantage Approach, Concepts and Cases 17th Edition, by Fred David (Author), Forest David (Author), Meredith David (Author)
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Books Strategic Management: A Competitive Advantage Approach, Concepts and Cases 17th Edition, by Fred David (Author), Forest David (Author), Meredith David (Author)

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"Strategic Management: A Competitive Advantage Approach, Concepts and Cases" 17th Edition by Fred R. David and Forest R. David is a comprehensive textbook on strategic management theory and practice. It focuses on how organizations develop and implement strategies to achieve and sustain competitive advantage in dynamic business environments.

The book covers key strategic management topics such as internal and external environmental analysis, strategic formulation, implementation, and evaluation. It emphasizes the importance of aligning resources and capabilities with opportunities in the external market to outperform competitors. Various levels of strategy are discussed, including corporate, business, and functional strategies.

The text integrates real-world case studies and examples to illustrate concepts, helping readers understand how theory is applied in practice. It also explores contemporary challenges in strategic management, such as global competition, innovation, and ethical considerations. This edition continues to serve as a foundational resource for students and managers interested in strategic decision-making and leadership to drive organizational success.

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The text integrates real-world case studies and examples to illustrate concepts, helping readers understand how theory is applied in practice. It also explores contemporary challenges in strategic management, such as global competition, innovation, and ethical considerations. This edition continues to serve as a foundational resource for students and managers interested in strategic decision-making and leadership to drive organizational success.

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  • SKU: BO086BM5LJGKGNAFAMZ
  • GTIN Barcode: 09780135637128
  • Weight (kg): 0.1

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Books Strategic Management: A Competitive Advantage Approach, Concepts and Cases 17th Edition, by Fred David (Author), Forest David (Author), Meredith David (Author)

Books Strategic Management: A Competitive Advantage Approach, Concepts and Cases 17th Edition, by Fred David (Author), Forest David (Author), Meredith David (Author)

KSh 1,111
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