Books The New Case for Gold  by James Rickards (Author)

The New Case for Gold by James Rickards advocates for gold as a critical component of a sound investment strategy, especially in times of economic uncertainty and monetary instability. Rickards argues that gold is a unique and enduring store of value that cannot be artificially created or devalued like fiat currencies.

He explains how central banks and financial institutions use mechanisms such as gold loans and derivatives to flood the market with synthetic gold, temporarily depressing prices. However, Rickards stresses these tactics have limits, and increasing demand from private investors and central banks is pushing gold's true value upward.

Rickards predicts that under a potential future gold standard, gold's price could dramatically increase—he estimates a theoretical price exceeding $27,000 per ounce based on U.S. money supply and gold reserves. He recommends investors allocate about 10% of their portfolios to physical gold, preferably held securely outside the banking system to protect against confiscation and systemic financial risks.