Books The Two Way Strategy

This book, "The Two-Way Strategy", by Yahal Otieno promises to help you decide which type of business you can start and run successfully. In a world brimming with endless possibilities, starting the entrepreneurial journey requires more than just ambition; it demands strategic thinking, insight, and a keen understanding of the intricate web that is the business world.
This book is not just another manual on entrepreneurship; it is a beacon of light for those at the crossroads of possibilities. Otieno delves deep into the intricacies of business selection, guiding you through a thoughtful process that considers your passion and the market dynamics, trends, and the ever-evolving demands of the local, regional, and global economy.