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Books The Ultimate Guide to Startup Success: A step-by-step guide for how to form, launch, brand, and grow your startup by Amy Cosper (Author)

Name: The Ultimate Guide to Startup Success: A step-by-step guide for how to form, launch, brand, and grow your startup by Amy Cosper (Author)
Brand: Books
Price: 1499.00 KES
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"The Ultimate Guide to Startup Success: A Step-by-Step Guide for How to Form, Launch, Brand, and Grow Your Startup" by Amy Cosper is a comprehensive, practical handbook designed to help entrepreneurs transform their ideas into thriving businesses. Written by Amy Cosper, former Editor-in-Chief of Entrepreneur magazine, and supported by insights from legal, financial, and branding experts, this book cuts through the complexity and hype of entrepreneurship.

Key features of the book include:

Guidance on choosing the right business structure (LLC, S-Corp, C-Corp) to avoid costly mistakes.

Step-by-step processes for registering your business, protecting your brand, and ensuring legal compliance.

Essential tax strategies that can save startups thousands of dollars.

Practical advice for raising funds, whether through bootstrapping, angel investors, or venture capital.

Brand-building and marketing strategies designed to help startups stand out in a crowded market.

How to hire and build a scalable team while maintaining healthy company culture.

Tips for avoiding burnout and resolving conflicts effectively in the startup environment.

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Key Features

The book is praised for focusing on the often overlooked but critical fundamentals of startup success, providing a no-nonsense roadmap for both first-time founders and experienced entrepreneurs refining their approach. It emphasizes execution, operational readiness, and resilience as keys to building sustainable businesses.