Books Trump: The Art of the Deal Book by Donald Trump and Tony Schwartz

Trump: The Art of the Deal by Donald Trump and Tony Schwartz is a memoir and business guide sharing insights into Trump's early real estate career and deal-making philosophy. The book chronicles Trump's rise from working on projects in Brooklyn to major developments in Manhattan like the Grand Hyatt Hotel and Trump Tower.

Key elements of the book include:

An inside look at Trump's daily business life, showcasing his bold, often unconventional negotiating style.

The importance of thinking big and pushing hard to get the best deals.

Strategic use of media and publicity to advance business objectives.

Eleven rules for success in deal-making, including listening to your instincts, being willing to take risks, and knowing when to stand firm.

Stories about overcoming obstacles and managing complex negotiations with politicians, bankers, and competitors.

The overall message emphasizes ambition, persistence, creativity, and aggressive negotiation as central to making successful deals and building a business empire.

This work serves both as an autobiography and a how-to manual on business and negotiation, reflecting Trump's self-portrayal as a savvy and fearless dealmaker.