Jumia Books Compassionate Capitalism

Combining history with present-day case studies, DeVos presents a methodology for "compassionate capitalism"--that is, while remaining a capitalist, one can also care about the planet, have a conscience and heart, and reach out to serve others. Each chapter starts out with a credo: for example, "owning our own business is the best way to guarantee our personal freedom and our financial security." DeVos illustrates this credo with the example of Ben and Jerry's ice cream company, which has established a foundation and uses its resources to provide community-oriented activities with loans and grants. DeVos, a founder of the now-worldwide Amway Corporation, recently won the Alexander Hamilton Award for Economic Education from the Freedom Foundation; he maintains that inspiration and motivation are the basis for entrepreneurial success. Recommended for public libraries.
- Joan A. Traugott, Amityville P.L., N.Y.
Copyright 1993 Reed Business Information, Inc.

Product Description

A trenchant examination of the roots of modern capitalism argues that as capitalism begins to cover the globe, it needs to develop a moral base that would incorporate the interests of corporations, workers, customers, and the environment. 100,000 first printing. $100,000 ad/promo. Tour.