Dr Davey powerful whitening toothpaste contains charcoal and coconut to remove tartar and dentine. The charcoal whitening includes charcoal powder and a whitening factor which are effective absorptions to remove the bacteria that causes bad breath. This helps in the achievement of a long term fresh breath and works on the prevention of periodontitis and gingivitis. Also contains ingredients that removes the natural texture and discoloration of teeth that can be caused by tea and coffee to achieve a superb oral health and whiter teeth.PEG: This helps in decomposition and removal of Tar and Nicotine Residues produced in the tooth surface, to reduce smokers common bleeding gums.SPEARMINT: powerful removal of bad breath; pure and fresh breath. Also has potent anti inflammatory effects to helped curb gums bleeding ,repair and improve the gumVITAMIN E: promote the gingival blood circulation, prevent gingivitis. LUORIDE: make teeth maintain calcium acid in the teeth, prevent moderate acidity, strengthen tooth from decay