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Deluxe: How Luxury Lost Its Luster Book By Dana Thomas

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A gripping exposé on the transformation of luxury from artisan craft to mass-market branding. Dana Thomas unveils the hidden costs behind the glittering facade of designer goods.

In Deluxe: How Luxury Lost Its Luster, Dana Thomas delivers a sharp, witty investigation into the global luxury industry’s shift from heritage and craftsmanship to profit-driven mass production. This eye-opening narrative reveals how iconic brands have traded authenticity for scale, reshaping consumer culture in the process.

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A gripping exposé on the transformation of luxury from artisan craft to mass-market branding. Dana Thomas unveils the hidden costs behind the glittering facade of designer goods.