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how to win friends and influence people

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KSh 80040%

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How to Win Friends and Influence People by Dale Carnegie is a timeless guide to mastering interpersonal relationships and influencing people positively. Carnegie presents practical strategies grounded in empathy, respect, and human psychology, showing how small changes in behavior can build trust, strengthen connections, and create cooperation.

The book is organized around key principles:

Handling People – Avoid criticism, offer honest appreciation, and inspire cooperation without resentment.

Making People Like You – Show genuine interest, listen actively, smile, and remember names to create meaningful rapport.

Winning People to Your Way of Thinking – Respect others’ opinions, admit mistakes, avoid arguments, and appeal to their self-interest.

Leadership and Influence – Encourage improvement with praise, lead without offending, and inspire action through positive reinforcement.

Specifications

Key Features

How to Win Friends and Influence People teaches practical strategies to improve relationships, communicate persuasively, and influence others positively. Through empathy, understanding, and respect, the book shows how anyone can gain trust, build connections, and navigate social and professional situations effectively.

Specifications

  • SKU: GE840BM5FT9FONAFAMZ
  • GTIN Barcode: 09780091906351
  • Weight (kg): 0.2

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how to win friends and influence people

how to win friends and influence people

KSh 480
KSh 80040%
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