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HomeBooks, Movies and MusicBusiness & FinanceBusiness & EconomicsMarketing 6.0 Book By Philip Kotler, Hermawan Kartajaya & Iwan Setiawan
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KSh 1,235
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Product details
Discover the immersive future of marketing driven by AI, spatial computing, and human-centric innovation. This book redefines marketing strategy for a post-digital era of hyper-personalized engagement.
Marketing 6.0 explores cutting-edge trends like AI-powered personalization, immersive customer experiences, and emotional branding to guide marketers in adapting to a rapidly evolving landscape.
Specifications
Key Features
Discover the immersive future of marketing driven by AI, spatial computing, and human-centric innovation. This book redefines marketing strategy for a post-digital era of hyper-personalized engagement.
Marketing 6.0 explores cutting-edge trends like AI-powered personalization, immersive customer experiences, and emotional branding to guide marketers in adapting to a rapidly evolving landscape.
What’s in the box
1 book
Specifications
- SKU: GE840BM5LW54KNAFAMZ
- GTIN Barcode: 09780307588388
- Size (L x W x H cm): 30 by 30 by 30
- Weight (kg): 0.1
- Main Material: paper
- Warranty Address: <p>n/a</p>
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Marketing 6.0 Book By Philip Kotler, Hermawan Kartajaya & Iwan Setiawan
KSh 1,235
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