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"No B.S. Marketing to the Affluent" Book By Dan S. Kennedy
This book provides strategies for attracting affluent customers and selling premium products and services. It offers practical advice for repositioning businesses to appeal to high-income clients.
In No B.S. Marketing to the Affluent, Dan S. Kennedy reveals how to attract and sell to affluent customers, emphasizing the importance of expertise, service, and experiences. The book includes strategies used by top brands and offers a step-by-step blueprint for achieving success in marketing to wealthy clients.
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