Jumia Books $100M Offers: How To Make Offers So Good People Feel Stupid Saying No by Alex Hormozi

$100M Offers is a no-fluff, high-impact guide to mastering the art of offer creation. Alex Hormozi, a seasoned entrepreneur and investor, distills years of business experience into a practical framework that helps readers build offers so compelling, they become impossible to ignore.

This book is ideal for entrepreneurs, marketers, and small business owners who struggle to stand out in competitive markets. Hormozi breaks down the psychology of value perception and teaches readers how to package their products or services in ways that maximize appeal and minimize resistance.

Inside, you'll learn:

The key components of a high-converting offer

How to increase perceived value without lowering price

Strategies to eliminate objections before they arise

Real-world examples from Hormozi’s $100M+ business ventures

How to apply these principles across industries and niches

Written in a direct, engaging style, $100M Offers skips the jargon and delivers actionable insights that can be implemented immediately. Whether you're launching a new product, refining your pitch, or scaling your business, this book provides the tools to transform your offer into a revenue-generating machine.

Local Relevance Tip for Kenyan Readers: This book is especially powerful for Kenyan entrepreneurs, digital marketers, and youth-led startups looking to sharpen their business edge. It pairs well with guides on branding, pricing strategy, and customer psychology. Consider bundling it with $100M Leads or local business titles for a complete growth toolkit.