Blue Ocean Strategy is all about setting a bold, visionary strategy to move into uncontested market spaces, where competition is minimal, and opportunities for growth are vast. It helps organizations identify and create new markets by offering unique value propositions that differentiate them from competitors.
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Key Features
Blue Ocean Strategy is all about setting a bold, visionary strategy to move into uncontested market spaces, where competition is minimal, and opportunities for growth are vast. It helps organizations identify and create new markets by offering unique value propositions that differentiate them from competitors.
Specifications
SKU: JU506BM57FIBFNAFAMZ
Weight (kg): 0.3
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Jumia Books Blue Ocean Strategy Book By Renée Mauborgne And W. Chan Kim