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HomeBooks, Movies and MusicBusiness & FinanceBusiness & EconomicsBlue Ocean Strategy + The Lean Startup (2-Book Set) – Innovation & Business Growth Essentials
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Ready for delivery between 07 October and 09 October if you place your order within the next 6hrs 41mins
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Product details
Unlock the secrets to market disruption and sustainable business success with this powerful 2-book set. Whether you're launching a startup or scaling an existing venture, Blue Ocean Strategy and The Lean Startup offer proven frameworks to help you innovate, reduce risk, and outpace the competition.
Blue Ocean Strategy by W. Chan Kim & Renée Mauborgne teaches you how to create uncontested market space and make the competition irrelevant.
The Lean Startup by Eric Ries reveals how continuous innovation and rapid experimentation lead to radically successful businesses.
Perfect for entrepreneurs, business students, and corporate leaders seeking practical tools for strategic growth and agile execution.
Specifications
Key Features
2-Book Set: Includes Blue Ocean Strategy and The Lean Startup—two global bestsellers.
Strategic Innovation: Learn how to create new markets and make competition irrelevant.
Lean Methodology: Discover how rapid experimentation and customer feedback drive startup success.
Ideal for Entrepreneurs: Perfect for Kenyan startups, business students, and corporate leaders.
Actionable Insights: Offers practical frameworks for growth, agility, and long-term impact.
Global Recognition: Millions of copies sold worldwide; trusted by top business minds.
Gift-Ready: Great choice for aspiring entrepreneurs, innovators, and changemakers.
What’s in the box
2 books
Specifications
- SKU: JU506BM5O15QGNAFAMZ
- GTIN Barcode: 09781610163378
- Size (L x W x H cm): 30 by 30 by 30
- Weight (kg): 0.1
- Main Material: paper
- Warranty Address: <p>n/a</p>
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Jumia Books Blue Ocean Strategy + The Lean Startup (2-Book Set) – Innovation & Business Growth Essentials
KSh 1,987
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