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Jumia Books Building AI Driven Marketing Capabilities: Understand Customer Needs And Deliver Value Through AI Book

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KSh 6508%

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Outlines a multi-dimensional perspective on moving from traditional marketing to AI-based marketing. Highlights automated identification and profiling of customers and markets through AI. Examines the role of interactive digital assistants in effective and smart communication with customers.

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Outlines a multi-dimensional perspective on moving from traditional marketing to AI-based marketing. Highlights automated identification and profiling of customers and markets through AI. Examines the role of interactive digital assistants in effective and smart communication with customers.

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1 book

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  • SKU: JU506BM5654YQNAFAMZ
  • Weight (kg): 0.2

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Jumia Books Building AI Driven Marketing Capabilities: Understand Customer Needs And Deliver Value Through AI Book

Jumia Books Building AI Driven Marketing Capabilities: Understand Customer Needs And Deliver Value Through AI Book

KSh 600
KSh 6508%
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