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Jumia Books Business Adventures Book By John Brooks

Name: Business Adventures Book By John Brooks
Brand: Jumia Books
Price: 600.00 KES
Availability: InStock

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KSh 600

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These notable and fascinating accounts are as relevant today to understanding the intricacies of corporate life as they were when the events happened.

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Key Features

What do the $350 million Ford Motor Company disaster known as the Edsel, the fast and incredible rise of Xerox, and the unbelievable scandals at General Electric and Texas Gulf Sulphur have in common? Each is an example of how an iconic company was defined by a particular moment of fame or notoriety.

These notable and fascinating accounts are as relevant today to understanding the intricacies of corporate life as they were when the events happened.

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