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HomeBooks, Movies and MusicMagazinesInformation TechnologyCreative Prototyping with Generative AI: Augmenting Creative Workflows with Generative AI Book By Patrick Parra Pennefather
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A comprehensive guide that re-imagines generative AI as a powerful creative prototyping tool using the Design Thinking methodology.
Equips digital media professionals and designers with practical techniques to rapidly formulate, test, and optimize creative ideas across various disciplines.
This essential guide explores using generative AI as a creative prototyping tool within a design thinking framework. It teaches professionals how to rapidly experiment with text, images, and video to streamline and augment their creative workflows.
Specifications
Key Features
- Design Thinking Integration: Places AI collaboration within a human-centered design approach to solve complex problems and push creative boundaries.
- Multidisciplinary Prototyping: Provides specific use cases for text-to-text, text-to-image, and text-to-video tools to accelerate the experimentation phase.
- "Building Blocks" of Creativity: Explains the iterative nature of AI-supported work through techniques like variation, substitution, and transposition.
- The Art of the Prompt: Offers in-depth guidance on crafting effective prompts by combining technical skill with traditional creative knowledge.
- Ethical & Future Outlook: Delves into the dilemmas of AI, including the "uncanny valley" effect, copyright controversies, and its role in the future labor market.
- Practical Case Studies: Includes real-world examples and "building block" demonstrations to show how to transform AI outputs into unique, refined creative works.
What’s in the box
1 book
Specifications
- SKU: JU506BM6CL0NKNAFAMZ
- GTIN Barcode: 09798340379320
- Size (L x W x H cm): 30 by 30 by 30
- Weight (kg): 0.1
- Main Material: paper
- Warranty Address: <p>n/a</p>
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Jumia Books Creative Prototyping with Generative AI: Augmenting Creative Workflows with Generative AI Book By Patrick Parra Pennefather
KSh 1,891
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