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HomeBooks, Movies and MusicBusiness & FinanceBusiness & EconomicsCrossing the Chasm Book by Geoffrey Moore
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KSh 1,279
KSh 1,80129%
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Crossing the Chasm by Geoffrey A. Moore is a marketing classic that outlines a framework for selling technological products. The book delves into the gap between early adopters and the early majority, providing strategies for bridging this chasm to achieve widespread adoption.
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Key Features
Crossing the Chasm by Geoffrey A. Moore is a marketing classic that outlines a framework for selling technological products. The book delves into the gap between early adopters and the early majority, providing strategies for bridging this chasm to achieve widespread adoption.
What’s in the box
1 bbook
Specifications
- SKU: JU506BM5LOTT2NAFAMZ
- Weight (kg): 0.7
- Certifications: Eco Friendly
- Main Material: Paper
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Jumia Books Crossing the Chasm Book by Geoffrey Moore
KSh 1,279
KSh 1,80129%
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