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KSh 580
KSh 6003%
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+ shipping from KSh 90 to CBD - UON/Globe/Koja/River Road
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Ready for pickup between 29 November and 02 December if you place your order within the next 19hrs 33mins
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Ready for delivery between 29 November and 02 December if you place your order within the next 19hrs 33mins
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Product details
To cross the chasm, start-ups must focus their entire efforts on a niche market to secure a foothold and use it as a base for further expansion. The narrower the market niche, the easier it is to focus on marketing efforts, deliver superior service, secure a pragmatist customer base, and collect references.
To cross the chasm, start-ups must focus their entire efforts on a niche market to secure a foothold and use it as a base for further expansion. The narrower the market niche, the easier it is to focus on marketing efforts, deliver superior service, secure a pragmatist customer base, and collect references.
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Key Features
To cross the chasm, start-ups must focus their entire efforts on a niche market to secure a foothold and use it as a base for further expansion. The narrower the market niche, the easier it is to focus on marketing efforts, deliver superior service, secure a pragmatist customer base, and collect references.
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1 book
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- SKU: JU506BM6E6S1LNAFAMZ
- Weight (kg): 0.2
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Jumia Books Crossing the Chasm Book by Geoffrey Moore
KSh 580
KSh 6003%
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