Jumia Books Discover Your Finance Engine: Leveraging Cash Profits and Wealth to Secure Sustainable Financial Freedom (The Finance Engine) by Debra Cooper (Author)

"Discover Your Finance Engine: Leveraging Cash Profits and Wealth to Secure Sustainable Financial Freedom" by Debra Cooper is a thorough and intuitive guide specifically designed for entrepreneurs and small to medium-sized enterprise (SME) owners aiming to understand and control their business finances effectively.

The book emphasizes the importance of the SME’s "Finance Engine"—the system by which money flows through a business—as a critical asset comparable to staff or production equipment. Cooper explains why businesses may show profits but lack accessible cash and provides practical advice for managing and optimizing cash flow.

Key elements of the book include:

Understanding the three core financial statements and how to interpret their elements and interrelationships.

Identifying discrepancies, losses, and gains within financial statements to better manage business health.

Using financial literacy to make informed decisions that improve profitability and sustainability.

Empowering entrepreneurs to take ownership of their business finances instead of outsourcing critical financial oversight.

Adapting accounting standards into a manageable process for SMEs to enhance operational and financial control.

Case studies to illustrate typical financial challenges and how to solve them.