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HomeBooks, Movies and MusicBusiness & FinanceBusiness & EconomicsSalt Sugar Fat: How the Food Giants Hooked Us
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Salt Sugar Fat: How the Food Giants Hooked Us
In Salt Sugar Fat, Michael Moss shows how we ended up here. Featuring examples from Kraft, Coca-Cola, Lunchables, Frito-Lay, Nestlé, Oreos, Capri Sun, and many more, Moss’s explosive, empowering narrative is grounded in meticulous, eye-opening research. He takes us into labs where scientists calculate the “bliss point” of sugary beverages or enhance the “mouthfeel” of fat by manipulating its chemical structure, unearths marketing techniques taken straight from tobacco company playbooks, and talks to concerned insiders who make startling confessions.
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- Thirty-eight million Americans have diabetes. One in three adults and one in five kids is clinically obese. Why?
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1 book
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- SKU: JU506BM5L6I7KNAFAMZ
- GTIN Barcode: 00884395305076
- Weight (kg): 0.3
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Jumia Books Salt Sugar Fat: How the Food Giants Hooked Us
KSh 942
KSh 2,04854%
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