Jumia Books The Problem with Change: And the Essential Nature of Human Performance  by Ashley Goodall

"The Problem with Change: And the Essential Nature of Human Performance" by Ashley Goodall explores the adverse effects of constant organizational change on employee motivation, productivity, and well-being. Goodall argues that relentless upheaval causes uncertainty, loss of control, a breakdown of belonging, psychological displacement, and loss of meaning, all of which undermine human performance. Drawing on his experience leading HR at Deloitte and Cisco, he reveals that many change initiatives fail because they overlook these human impacts.

Goodall proposes a new approach centered on stability, predictability, and treating employees as whole humans rather than simplistic motivation models. He emphasizes fostering team cohesion, honoring rituals and routines, providing autonomy, and recognizing excellence in real-time to create an environment where people can thrive. His concept of "dynamic stability" balances flexibility with the human need for consistency and control. The book critiques the modern business obsession with disruption and suggests leaders focus on human-centered strategies for sustainable success.