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Jumia Books The Pyramid Principle Book By Barbara Minto

Name: The Pyramid Principle Book By Barbara Minto
Brand: Jumia Books
Price: 599.00 KES
Availability: InStock

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KSh 599

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The Pyramid Principle, by Barbara Minto, outlines a method for clear and effective communication by structuring ideas in a hierarchical pyramid shape. The core idea is to start with the main point (the top of the pyramid) and then logically support it with progressively more detailed supporting points. This top-down approach ensures that the reader grasps the key message immediately and then understands the supporting evidence and reasoning.

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The Pyramid Principle by Barbara Minto is a guide to effective communication. It introduces a method for organizing thoughts in a clear and structured way, and provides tips for delivering information in a concise and persuasive manner.
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