Jumia Books Woke, Inc.: Inside Corporate America's Social Justice Scam Book by Vivek Ramaswamy

Woke, Inc.: Inside Corporate America's Social Justice Scam by Vivek Ramaswamy is a New York Times bestseller that critiques the rise of "stakeholder capitalism" and corporate wokeness in America. Ramaswamy, a successful entrepreneur and 2024 presidential candidate, argues that many corporations adopt social justice causes not out of genuine concern but as a strategic move to enhance profits and control. He exposes what he calls the "woke-industrial complex," where mixing morality with consumerism divides society and exploits people's insecurities about identity and meaning.

The book takes readers behind corporate boardrooms, elite conferences, and nonprofit organizations to reveal how this new corporatist agenda robs individuals of their money, voice, and identity. Ramaswamy criticizes Environmental, Social, and Governance (ESG) investing and the managerial class that promotes these ideologies. He contends that politics has no place in business and calls for a return to a capitalism focused on value creation rather than social activism.

Ultimately, Woke, Inc. offers a vision for American capitalism that rejects identity politics and demographic sorting, advocating instead for unity and a hopeful redefinition of what it means to be American today. The book blends sharp cultural critique with a personal narrative and proposes a path forward beyond cynicism toward renewed national cohesion.

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