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A lively guide to mastering persuasion—from Aristotle to Obama—using timeless rhetorical techniques. Perfect for communicators, debaters, and leaders seeking influence through logic, emotion, and credibility.
Jay Heinrichs’ Winning Arguments equips readers with the art of persuasion, blending classical rhetoric with modern examples to help win hearts, minds, and debates in everyday life.
A lively guide to mastering persuasion—from Aristotle to Obama—using timeless rhetorical techniques. Perfect for communicators, debaters, and leaders seeking influence through logic, emotion, and credibility.
Jay Heinrichs’ Winning Arguments equips readers with the art of persuasion, blending classical rhetoric with modern examples to help win hearts, minds, and debates in everyday life.
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