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Jumia Books The 22 Immutable Laws Of Marketing Book By Al Ries And Jack Trout

Name: The 22 Immutable Laws Of Marketing Book By Al Ries And Jack Trout
Brand: Jumia Books
Price: 650.00 KES
Availability: InStock

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In 'The 22 Immutable Laws of Marketing', Al Ries and Jack Trout outline timeless principles to create successful brands such as the law of leadership, the law of focus, and the law of exclusivity. It provides practical advice on how to position your brand in the market and win the race.