Books Certainty: How Great Bosses Can Change Minds and Drive Innovation  by Mike Mears (Author)

"Certainty: How Great Bosses Can Change Minds and Drive Innovation" by Mike Mears explores how human survival instincts shape workplace behavior and leadership effectiveness. The book is based on the premise that humans crave certainty, and uncertainty triggers fear, resistance, and poor decision-making. Mears distinguishes between the "auto-brain," which governs instincts and emotions, and the "focused-brain," which helps control impulses.

Through anecdotes from intelligence and corporate leadership, Mears offers practical strategies for leaders to build trust, create psychological safety, and inspire innovation. The book highlights that great leadership isn't about forcing change but about making people feel secure enough to embrace new ideas and challenges.

Mears breaks down the science behind why people resist change—not due to stubbornness but because the brain perceives uncertainty as a threat. He provides actionable "Mental Prompts," such as "Vision Prompts" to clarify expectations, "Inclusion Prompts" to foster social bonds, and "Insight Prompts" to encourage creative problem-solving. These techniques help leaders cultivate motivation, teamwork, and workplace joy.