Sony BRAVIA XR 75” CLASS X90L FULL ARRAY LED FRAMELESS 4K HDR LATEST MODEL 2024 GOOGLE TV,VOICE SEARCH, ACOUSTIC MULTI-AUDIO

BRAVIA XR X90L Series

Vibrant contrast.
Vivid colors.

Amazing brightness.
Piercing contrast.

Vivid. Bright. Crisp. See breathtakingly beautiful pictures full of realistic depth on our Full Array LED screen powered by Cognitive Processor XR™.

Picture and sound precisely aligned

Sound positioning tweeters, in additional to the TV speakers, elevates the sound so what you hear matches the picture you see.

The entertainment you love. With help from Google

Google TVTM brings your favorite content from across your apps and subscriptions and organizes them just for you.1

Game time. Be invincible.

Our BRAVIA XR TVs capture the awesome graphics and soundscapes of today’s games. Pair with PlayStation®5 for absolute immersion.27

Screen image simulated.

Beautifully designed to compliment your viewing experience

Focus on the big picture with our minimalist design that fuses screen and bezel into a single slate.16

Designed with the environment in mind

Sony TVs are engineered to deliver stunning design with the environment in mind.

Picture

Crisp and bright, enhanced Full Array LED

Lose yourself in pictures full of amazing contrast and real-life depth. A newly designed local dimming structure powered by Cognitive Processor XR™ brings scenes vividly to life.

Contrast intensified. Depth amplified.

XR Contrast Booster precisely balances light across the screen, adjusting brightness for higher peaks in glare and deeper blacks in shadow. Peak brightness is higher than ever for sublime depth and detail.

Extended color volume, now see every shade and hue

Over a billion colors reproduced with the subtle differences seen in the real world. Powered by our Cognitive Processor XR™, XR Triluminos Pro™ with a wide color spectrum delivers natural shades in every detail.

More vivid colors and realistic than conventional TV

Less noise. Less blur. More clarity in every picture.

XR Clear Image reduces noise utilizing zone division and dynamic frame analysis, and minimizes blur.12,13

Noise is reduced, making broadcast and online videos much clearer and easier to view.

Blur is minimized so action stays smooth

Everything upscaled close to 4K quality

Intelligent motion processing for smooth, fast-moving action

Whatever the content or source, images are upscaled close to 4K. XR 4K Upscaling accesses a vast database to intelligently recreate lost texture and detail.12

XR OLED Motion combats blur by detecting and cross analyzing key visual elements on successive frames. It creates and inserts extra frames between the originals for smoother, clearer action.

What you want to watch all in one place

Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organized into topics and genres based on what interests you.1

Over 10,000 apps and games, straight to your TV

Bring the cinematic experience home, enjoy movies included with BRAVIA

Explore today's top movies, instantly. With BRAVIA CORE™, you can redeem up to 5 movies and stream for up to 12 months. Our exclusive movie content service with Pure Stream™ and IMAX® Enhanced delivers stunning visuals and expressive sound.2,3,9

Learn more

Studio quality entertainment, just as the creator intended

Featuring an array of Creator Calibrated Modes, IMAX Enhanced and Dolby Vision®, this TV preserves the director’s intent. And as it’s Calman Ready, creators can even professionally calibrate it for use in production edits.8,9,23

Watch Netflix in studio quality, automatically optimized

Netflix Adaptive Calibrated Mode works with BRAVIA XR’s ambient light optimization, adjusting picture brightness of your favorite Netflix shows to room lighting conditions.10

Optimizing pictures for all your favorites

With BRAVIA CORE™ Calibrated Mode, all movies including IMAX Enhanced™ titles automatically adjust to the optimal picture settings for an outstanding home movie experience.9

Connect. Cast. Control.

Just use your voice to control your TV with help from Google

Control your smart home with help from Google

Your TV is more helpful than ever. Ask Google to find movies, stream apps, play music, and control the TV - all with your voice. Even get answers, control smart home devices, and more. Just say “Hey Google” to get started.1

Use your voice to create the perfect viewing environment. Control smart home devices throughout your home. Adjust room temperature, lighting, see who’s at the front door, and more.1

Connect with your Alexa

Chromecast built-in™

Compatible with Apple AirPlay

Ask Siri to control your TV with just your voice

Connect your Alexa enabled devices for seamless hands-free control of BRAVIA™. With Alexa, you can power up your TV, change channels, control volume and more.20

Stream from your device. Easily cast movies, shows, photos, and more from your phone right to your TV.21

Stream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room.15

With Apple Home, you can easily and securely control a Sony TV with the Home app and Siri on your Apple device, using HomeKit technology. Set up your TV in a few simple steps and control with a tap or by asking Siri.15

For Everyone

Kids Profile

With Kids Profile, you call the shots. This special feature helps you guide children to age-appropriate content, in a space that’s all their own. Set kid-friendly filters for apps, movies and shows. Limit how long they can watch and easily set bedtimes.14

Simple Remote

Easy to wipe, always stays clean

Control all your devices with one smart remote

Say goodbye to dirt and dust. With a flush surface featuring lower buttons and a special polyurethane coating, our remote is easy to wipe and keep clean.18

As simple as a single touch. All your connected devices can be controlled with our smart remote. One button access to video on demand services brings shows and movies into your room in seconds.