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Jumia Books Competitive Strategy: Techniques for Analyzing Industries and Competitors Book By Michael E. Porter

KSh 1,301

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A foundational guide to understanding industry dynamics and building sustainable competitive advantage. Porter introduces powerful frameworks like the Five Forces and generic strategies to shape strategic thinking.

This classic business strategy book equips leaders with analytical tools to assess competition, define positioning, and make informed decisions that drive long-term profitability and market leadership.

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Key Features

A foundational guide to understanding industry dynamics and building sustainable competitive advantage. Porter introduces powerful frameworks like the Five Forces and generic strategies to shape strategic thinking.

This classic business strategy book equips leaders with analytical tools to assess competition, define positioning, and make informed decisions that drive long-term profitability and market leadership.

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1 book

Specifications

  • SKU: JU506BM56BMTENAFAMZ
  • GTIN Barcode: 09788420407463
  • Size (L x W x H cm): 30 by 30 by 30
  • Weight (kg): 0.1
  • Main Material: paper
  • Warranty Address: <p>n/a</p>

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Jumia Books Competitive Strategy: Techniques for Analyzing Industries and Competitors Book By Michael E. Porter

Jumia Books Competitive Strategy: Techniques for Analyzing Industries and Competitors Book By Michael E. Porter

KSh 1,301
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