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KSh 1,234
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+ shipping from KSh 90 to CBD - UON/Globe/Koja/River Road
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Product details
Uncover how big data reveals patterns behind our choices and shapes who we become. A gripping look into the science of predicting—and altering—human behavior.
Blending psychology with data analytics, Mindmasters explores the revolutionary methods used to decode and influence human decision-making. Sandra Matz reveals how companies, governments, and researchers tap into behavioral insights—raising questions about ethics, identity, and control.
Specifications
Key Features
Uncover how big data reveals patterns behind our choices and shapes who we become. A gripping look into the science of predicting—and altering—human behavior.
Blending psychology with data analytics, Mindmasters explores the revolutionary methods used to decode and influence human decision-making. Sandra Matz reveals how companies, governments, and researchers tap into behavioral insights—raising questions about ethics, identity, and control.
What’s in the box
1 book
Specifications
- SKU: JU506BM6KNC9MNAFAMZ
- GTIN Barcode: 09798230341963
- Size (L x W x H cm): 30 by 30 by 30
- Weight (kg): 0.6
- Main Material: paper
- Warranty Address: <p>n/a</p>
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Jumia Books "Mindmasters" Book By Sandra Matz
KSh 1,234
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